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The journey towards PIRA began when two mumpreuners met in 2021. We collaborated on various projects relating to the sourcing and sale of products for babies and kids. In 2023, we took the plunge and started to design our own range of products, based on the needs and interests of our families.
To ensure the best in product quality and safety, we sought advice from various experts, including product designers for children, EU product safety experts, and Montessori educators.
The result is a range of products we are proudly using for our own children, and which we look forward to sharing with families across Europe.
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